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Report reviews 'volatile' ventilation market

The Ventilation and Air Conditioning Market Report – UK 2013-2017 Analysis has been released, providing a new review of the market.

The report highlighted the significance of the UK ventilation and air conditioning market, with an estimated total value of £1.03 billion at manufacturers selling prices (MSP) in 2012.

Key market influences include the impact of climatic factors and air temperatures, the relative levels of fuel prices, the development of renewable technologies and more stringent building and energy efficiency legislation. The core product sectors of the UK ventilation and air conditioning market are ventilation (18 per cent), air conditioning (54 per cent) and VAC accessories (28 per cent).

The UK ventilation and air conditioning market has been volatile over the last 5 years. In common with other products in the building industry, the market has been impacted overall by the global financial crisis and resulting decline in the construction industry and the RMI sector.

However, many sectors of the market have been sustained to some extent by positive levels of exports and after-market sales. This reflects the relatively high installed base of ventilation and air conditioning products in the UK market (and overseas).

The majority of domestic ventilation products are distributed via merchants, DIY multiples and electrical wholesalers. Other channels include the internet, specialist heating and ventilation retailers, hardware stores, department stores, grocery multiples and catalogues. Non-domestic ventilation products are commonly distributed direct to the contractor or end-user but are also sold via the trade distributors.

In recent years, the UK ventilation and air conditioning market has benefited from increasing health, safety and energy efficiency legislation, revised Building Regulations and environmental legislation. This has stimulated product innovation and development.

In overall terms, the UK ventilation and air conditioning market exhibits the characteristics of an increasingly mature market with manufacturers developing brand differentiation and niche specific sectors in order to secure competitive advantage.

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