Dimplex has integrated Faber into its Gas Fire Division which was created earlier this year.
The success of the new Gas Fire Division continues with the integration of Faber; the leading European brand for premier gas fires. This latest brand will sit alongside the Division’s other leading UK brands – Valor, Wonderfire and Robinson Willey.
Targeting both trade specifiers and retail sectors, the Faber brand will form part of the portfolio of gas fire names in the UK and will share the benefit of the Glen Dimplex Group’s extensive resources.
Gas Fire Division Commercial Director Richard Beaman comments: “With a well-established pedigree and enviable reputation in the market, Faber is truly a natural fit within our existing business, and serves to provide a premier range of fires for the discerning and offers added choice for both retailers and specifiers.”
Faber fires will continue to be available via a preferred network of retailers and a dedicated Faber sales team will help take sales and business development to the next level.