The Apollo Group has established a retrofit arm to help it target renewable energy as a major new source of revenue.
The property services and construction firm established Apollo Ecofit after taking advice on possible new markets last year.
The firm has previously been heavily focused on housing refurbishment, particularly Decent Homes work.
Apollo Ecofit will initially focus on solar thermal and photovoltaic financing, design and installation.
Apollo Group commercial director Paul Johnson (pictured) said: “Two years ago we had a strategic look to see what areas we wanted the business to grow into so we could look at ways to supplement our existing business and encourage turnover.”
Apollo recorded turnover of £319.1 million and pre-tax profit of £16.3m to March 2010 and is expected to release its latest results next month.
It will use consultants to assess the energy performance of its clients’ buildings within its housing, education, public building and services divisions.
The company has established a partnership with energy services firm Enevis as its installation partner.
He said: “Very few [housing] associations are talking about the Green Deal, as there is still so much uncertainty in the market.
“It will happen over time but we want to look at the amount of work coming through feed-in tariffs at the moment, so I don’t see us losing market position there.”