The company will make Eco Heat Pumps the hub of its Danfoss Heat Pumps brand in the UK, which will be based at a new 7,000 sq ft headquarters and stocking facility in Sheffield, with regional operations in Scotland and Southwest England.
All Eco Heat Pump’s 30 staff have been retained with Phil Moore (pictured), who continues as managing director, expecting staff levels to double within two years.
“We decided to sell a year ago,” said Mr Moore. “We recognised that we needed bigger backing to grow in the heat pumps market as it was growing so quickly. We had good expertise but we needed stronger backing, which Danfoss provides. The Danfoss ethos suits us well, as the company builds through acquisitions.”
Danfoss says the product range will be unaffected, with Thermia heat pumps manufactured at the Danfoss owned plant in Sweden remaining the core of the company's range.
Nis Storgaard, president of the Danfoss Heating Division, said: “The potential is enormous, but competition is also tough.
We expect an annual market growth in Europe of around 30 per cent. It‘s essential to establish ourselves in the key markets, while the market is still emerging, and this is the rationale behind the agreement with Eco Heat Pumps.”
Danfoss Heat Pumps employs some 450 specialist staff and has manufacturing plants throughout Europe - most notably in Sweden and Poland. Sweden is also the site of the recently built research and development centre.
Mr Moore has been involved in the heat pumps market for 15 years, and has seen the number of installations go from one of two a year to 1,500 last year.
He expects there to be room for both air source heat pumps (ASHPs) and ground source heat pumps (GSHPs) in the UK, but feels ASHPs will be more popular simply because there is less hassle installing them.
“I would say that ASHPs will predominate in domestic situations and GSHPs in commercial installations. This is because passive cooling through ground systems offers huge carbon savings on the cooling cycle,” he said.